DrinkACT is a web-based energy drink company founded in June 2005 by Paul Gravette and Mark McKnight. Paul Gravette developed the DrinkACT concept to combine the power and technology of the Internet with word-of-mouth marketing.
DrinkACT's goal is to change how consumers not only choose what energy drinks they buy, but also how they buy them. DrinkACT also wants to re-define customer loyalty by allowing those customers to become Dealers and participate in the $93 billion a year beverage industry.
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