The Strongman Champions League (SCL) is a series of 12-16 competitions around the world, the biggest tour on the professional strongman circuit. A minimum of 12 athletes compete in each contest and points from each event accumulate towards the Champions League Winner at the end of each year. The top five finishers of SCL are invited to participate in the World's Strongest Man competition hosted by IMG. The competition venues are selected from among the best in each host country and include traditional elements into each country's event. The season opener for the SCL 2012 season will be held in Lapland, Finland, March 9-10, 2012.
The Strongman sport guarantees a great battle and spectacular competition and is televised around the world, not only in the organizing country but also Asia and on Eurosport 1 and 2. Coming off a successful 2011 season, Strongman Champions League is growing again: 16 international shows will be hosted in 2012. Among them are: The World Strongest Team championship, the woman's World championships and 14 SCL shows all over the world.
Michael Hansen, Founder, President and Chief Executive Officer of DubLi.com, stated "We were honored to be asked to participate as the lead sponsor in the Strongman Champions League event in Sarajevo. For a minimal investment, the Eurosport broadcast, among others is just another avenue by which to showcase the DubLi brand around the world, many of which we have a loyal following of DubLi customers. We are excited about the intangible benefits from the broadcast of the competition as we enhanced the brand recognition of the DubLi name."
