Businesses today need to approach consumers not only with viable, useful products, but with an attitude of helpfulness and morality.
DeVos spoke about attending the funeral of Jay Van Andel, one of the wealthiest men in the world, and seeing that he could not take his money with him. The Amway President further said that in living our lives, we need to give money the proper context. As business owners we need to have in our minds that what we do and sell has an impact on our lives and our communities.
One of the main concerns and focuses of Amway as a company is having a business that can benefit others on an ongoing basis. DeVos emphasized that free enterprise and entrepreneurship should take precedence over reliance on government.
And while he acknowledged his financially secure upbringing and status, he also reminded the auditorium that having wealth does not guarantee a happy life.