During the three-day conference, held July 22-24, Zurvita network marketing executives led discussions on how the company's business-to-business model creates opportunities for independent business owners and entrepreneurs to identify and recruit next level leaders, build networks, and maximize opportunities for financial independence. Numerous Zurvita Consultants who had achieved milestones were recognized and honored at an awards dinner.
At the conference, Zurvita introduced enhancements to its energy technology platform, which provides energy consultants a web-based portal to manage business, track revenue and commissions, and present competitive data to potential energy customers. The energy platform is designed to take advantage of deregulation in the energy markets by selling commercial energy and passing on savings to businesses and consumers. The U.S. energy market is a trillion dollar industry, and Zurvita is the only network marketing organization to offer a true commercial energy product that allows consultants to take advantage of this opportunity. Also, during the conference, Zurvita introduced enhancements to proprietary local search advertising and search engine directory called "ZLinked," which allows Zurvita consultants to help small and medium-sized businesses effectively connect with consumers on the internet by combining a suite of effective turnkey advertising solutions.
These include professionally managed PPC (pay-per-click ) for immediate online visibility, organic strategies for long term continuous online exposure and enhanced search engine optimization (SEO), an interactive landing page with video, pictures and personal coupons to promote clients' businesses, directions and images powered by Google Maps and Google Earth, customer reviews, technical assistance and performance statistics and reporting software to track results and measure success.