Body by Vi Challenge - Caption
Sometimes I see a marketing picture and I just have to comment.
No offense to anyone in ViSalus or the Body by Vi Challenge. The company has done very well since inception and is a dominant force in the industry.
The ad below is actually pretty solid, I just picture a word bubble coming out of the guy's head in the ad saying:
"Check out my mugshot. I used to be a chunky, tatted gangbanger. But after the Body by Vi Challenge, I'm a lean, mean fighting machine. With a better haircut. And a shirt. And I know kung fu."